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Through an ongoing research partnership with the Center on Philanthropy at Indiana University, which began in 2006, the 2010 Bank of America Merrill Lynch Study of High Net Worth Philanthropy reveals significant shifts as well as consistent trends in the attitudes and giving behaviors of wealthy donors, including which nonprofit sectors they support, how they direct their largest gifts, what motivates them to give and to discontinue support for a nonprofit organization, where and how often they volunteer, and who they turn to for advice about philanthropy.

Women’s Philanthropy Institute research finds women are more likely to give and give more across nearly all income levels after controlling for factors that affect philanthropic behavior.